WEEK 3B: FIVE BUSINESSES WEBSITE AND SOCIAL MEDIA

1) BUSINESS NAME: April Cornell
    URL: http://www.aprilcornell.com
    SOCIAL MEDIA USED:
    - Facebook: Last post on February 11th, 2017
    - Pinterest: Last post (Couldn't find the date) seems pretty recent since it has all the
      Spring Collection.
    - Instagram: Last post on February 9th, 2017
    ANALYSIS:
    April Cornell seems to be very active in all 3 Social Medias she uses. She has a lot of

    posts, pictures and a huge variety of products. She is equally active in Facebook and 

    Instagram posting something every day.

2) BUSINESS NAME: Williams Sonoma
    URL: http://www.williams-sonoma.com
    SOCIAL MEDIA USED:
    - Facebook: Last post on February 12th, 2017
    - Twitter: Last post on February 12th, 2017
    - Google+: Last post on February 12th, 2017
    - Instagram: Last post on February 12th, 2017
    - Youtube: Last post 2 weeks ago (today is: 2/12/17)
    - Pinterest: Last post (Couldn't find the date) seems pretty recent
    - Tumblr: Last post March 4th, 2016
    ANALYSIS:
    Williams Sonoma is definitely very active in Social Media since it has recent posts, 

    sometimes more than one a day on every single Social Media they use (except for

    Tumblr: last post is old). As a big company I am sure they have people or companies 

    hired to keep them all updated.

3) BUSINESS NAME: Wayfair
    URL: https://www.wayfair.com
    SOCIAL MEDIA USED:
    - Twitter: Last post on February 12th, 2017
    - Facebook: Last post on February 12th, 2017
    - Pinterest: Last post (Couldn't find the date) seems pretty recent
    - Google+: Last post on February 10th, 2017
    - Instagram: Last post on February 12th, 2017
    ANALYSIS:
    Mayfair is definitely very active in Social Media since it has recent posts, sometimes
    more than one a day on every single Social Media they use. Like Williams Sonoma it

    is also a big company that probably has people or companies hired to keep them all 

    updated.

4) BUSINESS NAME: Provence Soleil
    URL: http://www.provencesoleil.com
    SOCIAL MEDIA USED:
    - Facebook: Last post on January 29th, 2017
    ANALYSIS:
    Provence Soleil only only uses Facebook as its Social Media but it seems to be active 

    and has a decent amount of followers.

5) BUSINESS NAME: Sur la Table
    URL: http://www.surlatable.com
    SOCIAL MEDIA USED:
    - Blog: Last post on January 4th, 2017
    - Facebook: Last post on February 12, 2017
    - Youtube: Last post 3 weeks ago (today is: 2/12/17)
    - Twitter: Last post on February 10th, 2017
    ANALYSIS:
    Sur la Table has a blog but it doesn't seem to be as active as the other Social Medias 

    they use. It looks like Facebook is the main one since they have very many recent 

    posts and a big variety of products.

CONCLUSION:

After checking all those websites I've discovered that most of the Linens and Home Decor businesses don't use blog as their Social Media.
Facebook, Instagram and Twitter seem to be the most popular ones.
I've noticed that consumers really enjoy engaging in Social Media but you have to be very active and update posts all the time to keep your followers interested so they will keep coming back.